Journalist and author Malcolm Gladwell said “We don't know where our first impressions come from or precisely what they mean, so we don't always appreciate their fragility”, and his saying can very well apply to commercial landscaping.
Really, your landscaping is the first impression that customers and passersby have of your business. But commercial landscaping is often the last thing on a busy business owners mind. You may not realize just how important your first impression is, though, so here is our take on the top benefits that professional commercial landscaping can have for your company.
Boost Your Curb Appeal
Perhaps the most important benefit of a well-maintained landscape is attracting the eye (and business!) of foot traffic and drivers. If your storefront is weed free, well-trimmed, and decorated with fitting greenery, potential customers are going to notice.
On the other hand, if your lawn is unkempt and overgrown, people are more likely to walk on by. And you might not think that a maintained landscape is important in your industry, but keep in mind that every customer perception says something about your brand. Do you want to come off as clean and well-kept or as sloppy and mismatched?
Save Time and Money
Doing your own landscaping is always an option. But, generally speaking, your time is more valuable than that. Every hour spent not growing your business is money that you are leaving on the table. So do what you do best and leave your lawn to a professional commercial landscaper.
Show Off Your Attention to Detail
Customers want to know that you are going to care about the little things. It doesn’t matter if you are a plumber, a lawyer, or an auto mechanic—attention to detail builds trust.
If your landscaping shows that your business cares enough about choosing the right shrubs and keeping grass and trees maintained, how much more will your customers know that you will take their needs seriously.
Increase Your Property Value
Just like residential property values can be increased with professional landscaping, so can your business property. And while you may not be planning on selling your space any time soon, higher market value equates with better curb appeal and higher paying clients. So if you are looking for a way to stand out as a premium service provider in your industry, commercial landscaping may be one piece of the puzzle that’s missing.
Keeping your storefront or campus well-lit and free of excessive plant growth will deter crime while making customers and employees feel safer too. Dark places crowded with shrubs invite criminal activity. So get a professional commercial landscaper to keep your place of business clean and safe.
Boost Employee Morale
Nobody wants to wake up everyday to drive to an unkempt business. On the contrary, employees who work for a well-maintained company with beautiful landscaping will look forward to their job. When lunch breaks can be set amidst fresh cut grass, trimmed trees, and colorful flowers, employee morale will increase overall (and thus, employee productivity).
Let Outdoor Perfection Give Your Business the Commercial Landscaping You Deserve! Outdoor Perfection has been beautifying the businesses of Houston and the surrounding areas since the year 2000. Contact us today to learn more about our vision for your perfect commercial landscaping.